Considered_ with cats!

Considered_ with cats!

As the principles and processes behind Considered_ have become more seasoned, we’re being invited to apply the approach to an increasingly diverse range of issues. As passionate social changemakers, this takes us on some exhilarating journeys, keeping our perspectives...
RNIB: Inclusive design

RNIB: Inclusive design

How can design thinking make retail fashion more inclusive? Despite the all-pervasive influence of popular fashion, elements of the industry have effectively excluded some of our under-represented groups through a distorted portrayal of femininity, restricted size...
Tower Hamlets Council: Child poverty

Tower Hamlets Council: Child poverty

How do we make sure that services respond to the needs of vulnerable groups? 4 million children are currently living in poverty in the UK, and as public sector funding cuts start to bite, this problem is predicted to intensify. Although the financial implications...

Chester students ‘Change the World’

Students from the University of Chester have been working with a Welsh charity to design integrated behaviour change interventions tackling entrenched social issues in the area. Two teams of students from the second year ‘Advertising and Society’ course...
Social Design for the other 90%

Social Design for the other 90%

Considered_ seeks to embed social change and sustainability issues into mainstream marketing and creative practice. This is social design operating at scale… this is social design for the other 90%. Currently the vast majority of the world’s advertising, design...

RSPCA: Cat Neutering

How can we address the issue of cat overpopulation by encouraging responsible ownership? The RSPCA, along with other cat welfare charities, has been running educational programmes and operational initiatives to encourage owners to neuter their cats for many years....